文献类型：期刊文献

中文题名：我国体育服务业与体育制造业互动关系的实证研究

英文题名：An Empirical Study on the Interactions Between Sports Service Industry and Sports Manufacturing Industry in China

作者：牟柳 田广

第一作者：牟柳

机构：[1]西南大学体育学院,重庆400715;[2]重庆理工大学体育教学部,重庆400050;[3]贵州理工学院体育学院,贵州贵阳550003

第一机构：西南大学体育学院,重庆400715

年份：2020

卷号：44

期号：12

起止页码：90-98

中文期刊名：上海体育学院学报

外文期刊名：Journal of Shanghai University of Sport

收录：CSTPCD;;国家哲学社会科学学术期刊数据库;北大核心:【北大核心2017】；CSSCI:【CSSCI2019_2020】；

基金：贵州省体育局-贵州理工学院联合基金项目(GZTY2018307)。

语种：中文

中文关键词：体育服务业;体育制造业;互动关系;体育产业

外文关键词：sports service industry;sports manufacturing industry;interactive relationship;sports industry

摘要：运用文献资料法和计量经济学研究方法,研究我国体育服务业与体育制造业的互动关系。结果显示:①体育服务业与体育制造业存在长期协整关系,两者不存在短期均衡发展关系;②体育服务业与体育制造业之间未形成强有力的双向格兰杰因果关系;③体育服务业对体育制造业的冲击大于体育制造业对体育服务业的冲击,两者的相互冲击均呈“短期效应弱、长期效应强”的特征;④体育服务业对体育制造业的冲击贡献率为8.02%,体育制造业对体育服务业的冲击贡献率为78.64%。建议:①细化体育服务业、体育制造业配套政策,出台加强人才、资金、土地、技术扶持的配套政策,制订体育服务业、体育制造业专项中的长期发展指导细则和规划。②积极推进体育服务业、体育制造业管理体制机制创新改革,探索多部门联席会议制度,建立现代企业制度,大力培养体育服务业和体育制造业管理、营销、工艺、评估等专项人才。③加强国际合作,“引进来,走出去”并举,引进发达国家的先进管理理念和经验,构建与国际标准化管理组织衔接的标准体系,多举措吸引社会、企业、境外资本,拓宽投资渠道。④利用现代信息技术建立体育产业综合信息系统,积极开发体育服务业、体育制造业综合效率评价、监测、控制体系;重视打造体育服务业、体育制造业文化,提升品牌效应等。
Methods of literature review and econometrics are adopted to study the interations between sports service industry and sports manufacturing industry in China.The results show that:①there existed a long-term co-integration relationship between sports service industry and sports manufacturing industry while no shortterm balanced development relationship between the two was found.②There was no powerful two-way Granger causality between sports service industry and sports manufacturing industry.③The impact of sports service industry on sports manufacturing industry is greater than that of sports manufacturing industry on sports service industry,with"weak short-term effect and strong long-term effect"on both sides.④The impact contribution rate of sports service industry to sports manufacturing industry is 8.02%,and 78.64%for sports manufacturing industry to sports service industry.Proposals are offered as follows:to specify the supporting policies of sports service and sports manufacturing industry,especially those of talent,finance,land and techonology support,and to formulate the guiding instructions and programs for the long-term development of the two industries;to promote the reform and innovation of the management system for the industries,and to enforce the joint-meeting machanism of multiple sectors to establish the modern enterprise system and cultivate professionals for management,marketing,techonology and evaluation in sports service industry and sports manufacturing industry;to conduct international exchange of“bringing in and going out”to learn from the advanced management concept and experience of the foreign countries,to build standard system coordinated with the internaitonal standardized management organization,and to expand the channels by drawing society,enterprises and foreign investments;to utilize modern information techonology to build the sports industry comprehensive informaiton system,and to develop effiency evaluation,supervision and control system of the two industries and stress the culure promotion and brand effect in the two industries;etc.